{"id":2,"date":"2022-11-01T05:29:38","date_gmt":"2022-11-01T05:29:38","guid":{"rendered":"https:\/\/www.audiencescience.com\/?page_id=2"},"modified":"2025-09-22T16:22:57","modified_gmt":"2025-09-22T16:22:57","slug":"homepage","status":"publish","type":"page","link":"https:\/\/www.audiencescience.com\/","title":{"rendered":"AudienceScience"},"content":{"rendered":"
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About AudienceScience<\/h2>\n\n\n\n

AudienceScience, a data and programmatic media pioneer with 31 patents, has driven industry innovation for over two decades.<\/p>\n\n\n\n

In 2003, we launched the first behavioral targeting product, enabling publishers to monetize audiences effectively. In 2008, we introduced the first DMP for advertisers, allowing media buying based on customer data. In 2010, we pioneered header bidding and launched an integrated DMP-DSP, the foundation of our current platform. In 2015, we became the first global programmatic buying solution in mainland China by investing in local infrastructure and partnerships.<\/p>\n\n\n

\n\nLearn More<\/span><\/path><\/svg><\/span><\/a>\n\n<\/div>\n<\/div><\/div>\n\n
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AudienceScience Technology<\/h2>\n\n<\/div>\n\n
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Audience and<\/strong>
Data Management<\/strong><\/h4>\n\n\n\n

Own your data and consumer relationships.<\/strong> Build proprietary audience data assets with online & offline data.<\/p>\n\n\n\nLearn more<\/a>\n\n\n

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Media Buying<\/strong>
and Optimization<\/strong><\/h4>\n\n\n\n

Own the execution and the outcomes.<\/strong> Control every digital ad impression globally in real-time.<\/p>\n\n\n\nLearn more<\/a>\n\n<\/div>\n<\/div>\n<\/div><\/div>\n\n

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Audience and<\/strong> Campaign Insights<\/strong><\/h4>\n\n\n\n

Own the insights and opportunities.<\/strong> Get unparalleled visibility into your audience and ad spend\/ROI, enabling you to make data more actionable.<\/p>\n\n\n\nLearn more<\/a>\n\n\n

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Global Professional<\/strong>
Services<\/strong><\/h4>\n\n\n\n

It\u2019s your world\u2026 we\u2019ll help you manage it anywhere.<\/strong> Get strategy and support from eight offices in seven countries on three continents.<\/p>\n\n\n\nLearn more<\/a>\n\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n

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Global Technology<\/strong> Services<\/strong><\/h4>\n\n<\/div><\/div>\n\n
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You\u2019re global. So are we.<\/strong> The world\u2019s largest advertisers use AudienceScience\u2019s global infrastructure.<\/p>\n\n\n\nLearn more<\/a>\n\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n

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Get Ready for the Digital Advertising Shift!<\/h2>\n\n\n\n

Don\u2019t miss opportunities to reach your audience in real time, with a relevant message.<\/p>\n\n\n\n

AudienceScience equips global advertisers and agencies with the world\u2019s most powerful programmatic technology to make the most of their ad spend. Our platform is trusted by the world\u2019s largest advertisers and agencies as the easiest way to deliver effective advertising at global scale.<\/p>\n\n\n\nOUR SOLUTION<\/a>\n\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n

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AudienceScience Resouces<\/h2>\n\n<\/div>\n\n
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White Papers<\/a><\/span><\/p>\n\n

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Automotive Embedded Software Development: Best Practices and Use Cases<\/a><\/h2>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n
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White Papers<\/a><\/span>, Digital Marketing<\/a><\/span><\/p>\n\n

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Why Marketing Teams Are Migrating to Dynamics 365 for Unified Customer Data<\/a><\/h2>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n
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White Papers<\/a><\/span><\/p>\n\n

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How AI Is Really Changing Digital Marketing in 2026<\/a><\/h2>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n
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White Papers<\/a><\/span><\/p>\n\n

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From AI Drafts to Human\u2011First Messaging: A Guide for Smarter Audience\u2011Driven Marketing<\/a><\/h2>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n
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White Papers<\/a><\/span><\/p>\n\n

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Where Your Data Goes After You Click \u201cAccept\u201d<\/a><\/h2>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n
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White Papers<\/a><\/span><\/p>\n\n

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How Programmatic Can Inform The Creative Process<\/a><\/h2>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n<\/div>\n\n\n
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AudienceScience Articles<\/h2>\n\n<\/div>\n\n
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Married to the Vendor: How to Avoid Data Warehouse Service Provider Lock-In<\/a><\/h3>\n\n
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Automotive Embedded Software Development: Best Practices and Use Cases<\/a><\/h3>\n\n
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Why the Integration of AI in Cybersecurity Is Critical for Proactive Threat Detection and Response<\/a><\/h3>\n\n
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Programming Languages That Power Modern Web and AI Products<\/a><\/h3>\n\n
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From Clicks to Conversations: Why Your Business Needs Both SEO and AEO Right Now<\/a><\/h3>\n\n
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\"dynamics<\/a><\/figure>\n<\/div><\/div>\n\n
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Why Marketing Teams Are Migrating to Dynamics 365 for Unified Customer Data<\/a><\/h3>\n\n
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How AI Is Really Changing Digital Marketing in 2026<\/a><\/h3>\n\n
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\"how-ai-is-changing-digital-marketing-in-2026\"<\/a><\/figure>\n<\/div><\/div>\n\n
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The Marketing Metrics That Quietly Raise an Advisory Firm\u2019s Valuation<\/a><\/h3>\n\n
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From AI Drafts to Human\u2011First Messaging: A Guide for Smarter Audience\u2011Driven Marketing<\/a><\/h3>\n\n
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Where Your Data Goes After You Click \u201cAccept\u201d<\/a><\/h3>\n\n
\nRead More<\/span>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n<\/div>","protected":false},"excerpt":{"rendered":"

AudienceScience Technology AudienceScience Resouces AudienceScience Articles<\/p>\n","protected":false},"author":6,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-2","page","type-page","status-publish"],"_links":{"self":[{"href":"https:\/\/www.audiencescience.com\/wp-json\/wp\/v2\/pages\/2","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.audiencescience.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.audiencescience.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.audiencescience.com\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.audiencescience.com\/wp-json\/wp\/v2\/comments?post=2"}],"version-history":[{"count":82,"href":"https:\/\/www.audiencescience.com\/wp-json\/wp\/v2\/pages\/2\/revisions"}],"predecessor-version":[{"id":2137,"href":"https:\/\/www.audiencescience.com\/wp-json\/wp\/v2\/pages\/2\/revisions\/2137"}],"wp:attachment":[{"href":"https:\/\/www.audiencescience.com\/wp-json\/wp\/v2\/media?parent=2"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}