{"id":1573,"date":"2025-06-06T09:13:50","date_gmt":"2025-06-06T09:13:50","guid":{"rendered":"https:\/\/www.audiencescience.com\/?p=1573"},"modified":"2025-06-06T09:13:54","modified_gmt":"2025-06-06T09:13:54","slug":"a-seat-at-the-table","status":"publish","type":"post","link":"https:\/\/www.audiencescience.com\/a-seat-at-the-table\/","title":{"rendered":"A Seat At The Table"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"856\" height=\"788\" src=\"https:\/\/www.audiencescience.com\/wp-content\/uploads\/2025\/06\/AudienceScience2015Whitepaper_SeatattheTable.png\" alt=\"AudienceScience Whitepaper Seatatthe Table\" class=\"wp-image-1564\" style=\"width:476px;height:auto\" srcset=\"https:\/\/www.audiencescience.com\/wp-content\/uploads\/2025\/06\/AudienceScience2015Whitepaper_SeatattheTable.png 856w, https:\/\/www.audiencescience.com\/wp-content\/uploads\/2025\/06\/AudienceScience2015Whitepaper_SeatattheTable-300x276.png 300w, https:\/\/www.audiencescience.com\/wp-content\/uploads\/2025\/06\/AudienceScience2015Whitepaper_SeatattheTable-768x707.png 768w\" sizes=\"auto, (max-width: 856px) 100vw, 856px\" \/><\/figure>\n\n\n\n<p>Data ownership and transparency in media execution have come to the forefront as brands increase their knowledge about programmatic. They have started to explore the value that independent ad technologies bring to the table as part of a concerted effort between the brand, their agency planning team, and the independent ad technology provider.<\/p>\n\n\n\n<p><strong>To receive your copy of our white paper, <em>A Seat At The Table<\/em>, send us an email at <a href=\"mailto:info@audiencescience.com\">info@audiencescience.com<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Data ownership and transparency in media execution have come to the forefront as brands increase their knowledge about programmatic. They have started to explore the value that independent ad technologies bring to the table as part of a concerted effort between the brand, their agency planning team, and the independent ad technology provider. To receive &#8230; <a title=\"A Seat At The Table\" class=\"read-more\" href=\"https:\/\/www.audiencescience.com\/a-seat-at-the-table\/\" aria-label=\"Read more about A Seat At The Table\">Read more<\/a><\/p>\n","protected":false},"author":6,"featured_media":1564,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-1573","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-white-papers","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-33"],"_links":{"self":[{"href":"https:\/\/www.audiencescience.com\/wp-json\/wp\/v2\/posts\/1573","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.audiencescience.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.audiencescience.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.audiencescience.com\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.audiencescience.com\/wp-json\/wp\/v2\/comments?post=1573"}],"version-history":[{"count":1,"href":"https:\/\/www.audiencescience.com\/wp-json\/wp\/v2\/posts\/1573\/revisions"}],"predecessor-version":[{"id":1576,"href":"https:\/\/www.audiencescience.com\/wp-json\/wp\/v2\/posts\/1573\/revisions\/1576"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.audiencescience.com\/wp-json\/wp\/v2\/media\/1564"}],"wp:attachment":[{"href":"https:\/\/www.audiencescience.com\/wp-json\/wp\/v2\/media?parent=1573"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.audiencescience.com\/wp-json\/wp\/v2\/categories?post=1573"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.audiencescience.com\/wp-json\/wp\/v2\/tags?post=1573"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}